Booth St market study · private draft2600-2604 N Booth St, Milwaukee 53212
Brick building from the street

Market study for the owner · Riverwest, Milwaukee 53212

2600-2604 N Booth St

6 units, 7,868 SF, bought Jan 26, 2026 at $850,000 (County deed #11572508). Where it stands in the 2026 market, by the numbers, every figure sourced.

Where you stand (short version)

The price is supported at market rents

You paid $850,000 on Jan 26, 2026 (County deed #11572508). Measured against rent, that is GRM 9.43 on today's rent and GRM 7.94 on market rent (the rent roll and the county deed record). Priced piece by piece at market rents, the building works out to $795,949 to $975,276, close to the middle of that range at your $850,000 (the component calculation). The units are in great shape and fully leased; the rents are simply below market, so the work that pays is the rent roll. See Where you stand.

Value, piece by piece

$795,949-$975,276

Apartments at 7.74 to 9.72 times rent plus shops at a 7.2% to 8.5% return (the component calculation).

Middle of that range

$885,446

Against the $850,000 you paid on Jan 26, 2026 (County deed #11572508).

Rent gap per year

$17,000

Worth about $139,000 of value at the same rates ($91,800 on the apartments, $47,160 on the shops) (the rent roll and the market-rent schedule).

The property in pictures

29 photos from the sale listing

Click any photo to open it full size; the arrow keys and the on-screen buttons step through the set. All 29 come from the 2025 sale listing (LoopNet listing 35897675).

The subject

Property
2600-2604 N Booth St (also fronting 808/810 E Clarke St) (the property record)
Units and mix
6 units: 3 apartments (2BR) plus 3 street-level shops (bakery, acupuncture clinic, salon) (the rent roll)
Building
7,868 SF gross (7,011 SF rentable), built 1880 (Appraisal (Lingeman, Jan 12, 2026), p. 35)
Price
$850,000 on Jan 26, 2026 (County deed #11572508)
Per unit, per SF, assessment
$108.03 per SF · $141,667 per unit · assessed $838,300 (2025) (the deed and the property record)

7,868 SF is gross building area; the rentable area is 7,011 SF (Appraisal (Lingeman, Jan 12, 2026), p. 35).

Market evidence · rents

Residential rent comparables

Seven two-bedroom comps in Riverwest and just around it, sized against each of your three apartments. Your building appears twice: at today's rents and at market (the at-market-rents row). Sort any column; each listing's story and source open in its Details.

Sort
subject photo2600-2604 N Booth St Subject
3 apartments at today's rents
3x 2BR (1,440 / 1,050 / 1,421 SF)avg 1,304 SFavg $1,398/mo ($4,195 total)$1.07/SF/mo
subject photo2600-2604 N Booth St - at market rents (Pro Forma) Subject
the same 3 apartments at market rents
3x 2BR (1,440 / 1,050 / 1,421 SF)avg 1,304 SFavg $1,698/mo ($5,095 total)$1.30/SF/mo
comp listing photo2105 N Booth St Unit 1, Milwaukee, WI 53212
1000 SF · 0.5 mi S, Riverwest
2BR/1BA1,000 SF$1,799/mo$1.80/SF/mo
comp listing photo2204 N Booth St Lower, Milwaukee, WI 53212
1300 SF · 0.5 mi S, Riverwest
1,300 SF$1,950/mo$1.50/SF/mo
comp listing photo2822 N Fratney St #A, Milwaukee, WI 53212
905 SF · 0.3 mi NE, Riverwest
2BR/1BA905 SF$1,545/mo$1.71/SF/mo
comp listing photo914 E Townsend St Upper, Milwaukee, WI 53212
1150 SF · 1.0 mi N, Riverwest
2BR/1BA1,150 SF$1,400/mo$1.22/SF/mo
comp listing photoRow House 31, 2650 N Humboldt Ave, Milwaukee, WI 53212
1550 SF · 0.4 mi E, Riverwest
1,550 SF$2,345/mo$1.51/SF/mo
comp listing photo2138 N Buffum St Lower, Milwaukee, WI 53212 (Brewer's Hill)
1200 SF · 0.5 mi S, Beerline B
2BR/1BA1,200 SF$1,625/mo$1.35/SF/mo
comp listing photo2332 N Holton St #2332, Milwaukee, WI 53212
1105 SF · 1.1 mi N, Harambee
2BR/1BA1,105 SF$1,590/mo$1.44/SF/mo

The tagged match names the subject unit each comp is sized against; the 1-bath comps sit below your units' 1.5+ bath cluster and never anchor the top of the range. Rents are asking rents unless the row says otherwise.

Subject (yellow) Residential rent comps (ink) Click any pin for its figures, a photo, and its sources.

Market evidence · rents

Retail rent comparables

What can you actually get for a 1,000 SF bakery bay, a 1,050 to 1,600 SF acupuncture bay, and a salon bay of about 500 SF?

Sort
subject photo2600-2604 N Booth St Subject
your three bays: bakery, acupuncture clinic, salon · at today's rents
your own three bays (bakery, acupuncture clinic, salon)3,100 SF (500 / 1,000 / 1,600)$3,315/mo in place$12.83/SF/yr7,000 cars/day (2023)0.00 miIn place - signedNo
subject photo2600-2604 N Booth St Subject
your three bays: bakery, acupuncture clinic, salon · at market rents
your own three bays (bakery, acupuncture clinic, salon)3,100 SF (500 / 1,000 / 1,600)$3,832/mo at market$14.83/SF/yr7,000 cars/day (2023)0.00 miAt market - appraisal pro formaNo
subject photo2604 N Booth St Subject's own bay
Riverwest proper (Booth St corridor)
small inline shop / studio-clinic flex storefront1,000 SF$1,200/mo$14.40/SF/yr7,000 cars/day (2023)0.00 miIn place - signedNo
512-514 E Center St
Riverwest proper (E Center St)
small inline shop (cream-city-brick storefront; 1905 building, renovated 2018)984 SF$960/mo$11.71/SF/yr7,000 cars/day (2023)0.13 miIn place - signedNo
2634 N Dr. Martin Luther King Jr Dr
Harambee / Historic King Dr (2600 N block)
salon / personal care (4-5 chair salon, barber/braiding/nail convertible)912 SF$900/mo$11.84/SF/yr7,900 cars/day (2022)0.50 miIn place - signedNo
2701 N Dr. Martin Luther King Jr Dr
Harambee / Historic King Dr (2700 N block)
clinic / health & wellness / studio (open plan + walled offices)2,000 SF$1,500/mo$9.00/SF/yr7,900 cars/day (2022)0.53 miIn place - signedNo
501 W North Ave
Bronzeville / Harambee (North Ave & 5th-6th St, west edge of Riverwest market)
small inline shop (commercial storefront, open flexible plan)1,200 SF$2,500/mo$25.00/SF/yr22,400 cars/day (2019)0.78 miIn place - signedNo
3041 N Oakland Ave
East Side near north / Oakland-Locust corridor
salon / personal care (turnkey salon, 8 chairs)1,600 SF$2,950/mo$22.12/SF/yr11,400 cars/day (2023)0.97 miIn place - signedNo
comp listing photo3575 N Oakland Ave
Shorewood (N Oakland Ave retail corridor)
small inline shop (first-floor retail; health/personal-care co-tenants)1,130 SF$1,412/mo$14.99/SF/yr14,500 cars/day (2023)1.47 miIn place - signedYes

All seven are signed, in-place leases: an in-place lease outranks an asking rate, so the five asking-only candidates lost on that tiebreak. Use type, size, traffic and distance decided the picks. The smallest bay anywhere in the candidate pool is 900 to 1,000 SF, so no true 500 SF bay exists as a comp; the salon read rests on 912 to 1,130 SF salon and health bays, which is the closest real evidence. Rent per month is the quoted monthly rent; $/SF/yr is the yearly rate per square foot, comparable across lease structures. Traffic is the WisDOT annual average traffic count at the nearest station. Out-of-market flags a row that sits outside Riverwest.

Bakery bay, 1,000 SF: 2604 N Booth (1,000 SF, $14.40 - the subject building's OWN signed lease) + 512-514 E Center St (984 SF, $11.71). Acupuncture bay, 1,050 to 1,600 SF: 501 W North Ave Ste 503 (1,200 SF, $25.00) + 3575 N Oakland Unit B (1,130 SF, $14.99) + 3041 N Oakland (1,600 SF, $22.12). Salon bay, about 500 SF: 2634 N MLK (912 SF salon, $11.84) + 3575 N Oakland Unit B (salon/health, $14.99) - 500 SF bays are below the documented floor; 912-1,130 SF rows are the closest real evidence.

Subject (yellow) Retail rent comps (ink) Click any pin for its figures, a photo, and its sources.

Market evidence · sales (1 of 3)

Price per unit and per square foot

What do buyers pay per unit and per square foot for true retail-over-residential mixed-use near the subject?

Sort
subject photo2600-2604 N Booth St Subject
actual trade, bought Jan 26, 2026
3 x 2-bed apartments + 3x commercial (incl. turnkey bakery) = 6 units (3 commercial + 3 residential)67,868Jan 26, 2026$850,000$141,667/unit$108.03/SF
subject photo2600-2604 N Booth St Subject
value at market rents (the appraisal's Pro Forma)
3 x 2-bed apartments + 3x commercial (incl. turnkey bakery) = 6 units (3 commercial + 3 residential)67,868value indicated$849,241$141,540/unit$107.94/SF
comp listing photo800 E Chambers St
unit config closest (6u; 1C+5R vs subject 3C+3R) | SF -41% | 0.5 mi | built 1905 vs 1880
1 storefront + 5 apts64,626Jul 2, 2025$540,000$90,000/unit$116.73/SF
3272-3274 N Holton St
use config closest (retail storefront over 2 apts) | SF -29% | 0.6 mi | PRIORITY dossier
1 storefront + 2x1BR35,611Aug 28, 2026$150,000$50,000/unit$26.73/SF
1333-35 N Dr. Martin Luther King Jr Dr
2 commercial + 1 residential (commercial-rich) | SF -34% | 0.8 mi
2 commercial + 1x1BR35,178May 27, 2025$675,000$225,000/unit$130.36/SF
3439-55 N Dr. Martin Luther King Jr Dr
5 units (1C+4R) | SF +31% (largest in set) | 1.2 mi
1 commercial + 4 apts510,304Jun 26, 2026$400,000$80,000/unit$38.82/SF
707 E Brady St
Brady St retail corridor (1C+2R) | SF -37% | 1.0 mi
1 commercial + 2 apts34,952Jul 30, 2025$750,000$250,000/unit$151.45/SF
3201 N Holton St (3201-3205)
same Holton St corridor (2R+1C, commercial 1,000 SF = 31%) | SF -58%
2 residential + 1 commercial33,266Oct 7, 2024$250,000$83,333/unit$76.55/SF
1947-49 N Dr. Martin Luther King Jr Dr
1C+1R smallest true mixed-use trade | SF -76% (biggest area deviation in set) | 0.84 mi
1 commercial + 1x1BR21,848Apr 25, 2025$180,000$90,000/unit$97.40/SF

Every row is a county-deed trade of 2024 or later with the price, the date, the unit count and the building size all published. The subject's rate per square foot is on 7,868 SF of gross building area (7,011 SF rentable: $121.24 per SF). Fit to the subject sits under each address. Gates every row clears: 2024+ sold (close of escrow), TRUE mixed-use (retail over residential), surrounding area (Riverwest/Brewer's Hill/Harambee/East Side, at most 1.2 mi), complete price-date-units-SF, deed-backed.

Median $$90,000 per unit (range $$50,000 to $$250,000) and $97.40 per SF (range $26.73 to $151.45). subject $141,667/unit vs median $90,000/unit; $108.03/SF vs median $97.4/SF.

Subject (yellow) Sales comps (ink) Click any pin for its figures, a photo, and its source note.

Market evidence · sales (2 of 3)

Gross rent multiple

What gross-rent multiple do investors pay for income buildings like this?

Sort
subject photo2600-2604 N Booth St Subject
actual trade, bought Jan 26, 2026
mixed-use (3C+3R)67,868Jan 26, 2026$850,000$7,510/mo9.43In place - documented1.0
subject photo2600-2604 N Booth St Subject
value at market rents, $849,241
mixed-use (3C+3R)67,868value indicated$849,241$8,927/mo7.93At market - appraisal pro forma1.0
comp listing photo2800 W Lincoln Ave (2800-2802)
turnkey bakery (~2,800 SF) + 3BR residence (building 4,586 SF)
mixed-use (retail over residential)24,586Feb 27, 2026$375,000$4,035/mo7.74In place - documented1.0
comp listing photo800 E Chambers St
1 storefront commercial + 5 apartments (3BR, 2BR, 1BR, 1BR+den, studio); 4,626 SF, built 1905
mixed-use (retail over residential)64,626Jul 2, 2025$540,000$5,700/mo7.89In place - documented1.0
3272-3274 N Holton St Weight 0.5
1 ground-floor commercial storefront + 2x 1BR apartments upstairs (each with private outdoor space) = 3 units (1 commercial + 2 residential). Shorewest print page: 'Total Number of Units: 3'. 1-car attached garage + 1 outside parking.
mixed-use (retail over residential)35,611Aug 28, 2026$150,000$2,750/mo4.55Estimate - post-sale marketing rents0.5
2568-2570 N Booth St Weight 0.5
2-bed (per assessor), duplex, assessor card: 4 bedrooms total
small multifamily (weighted fallback)22,398Jan 24, 2025$415,000$1,900/mo18.20In place - documented0.5
2859-2861 N Booth St Weight 0.5
2 x 2-bed + 1-bed (per assessor), duplex + house, RETR 3 units
small multifamily (weighted fallback)33,529Jun 10, 2025$430,000$2,648/mo13.53In place - part documented, part imputed0.5
3045-3047 N Booth St Weight 0.5
2-bed (per assessor), duplex + house, assessor card: 4 bedrooms total
small multifamily (weighted fallback)22,849Apr 11, 2025$399,900$2,812/mo11.85In place - part documented, part imputed0.5
2330-2332 N Holton St Weight 0.5
2 x 2-bed (duplex)
small multifamily (weighted fallback)22,190Aug 22, 2025$241,000$3,180/mo6.32Estimate - post-sale marketing rents0.5

direct mixed-use with documented rents = 1.0; fallback rows (small multifamily class and/or estimate-basis rents) = 0.5 GRM (annual) = sale price / gross annual scheduled rent (12 x monthly). Monthly GRM = price / monthly gross rent. Both labeled on every row. Weighted average: SUM(GRM x weight) / SUM(weight) = 42.85 / 4.5 = 9.52. investors pay higher GRMs for multifamily than retail/mixed-use - NEVER blind-comparable; these rows set an upper bound and are down-weighted

Weight 1.0 = full comparable, 0.5 = half weight (unverified rent or different asset class).

direct mixed-use trades print 7.7-7.9 annual GRM on documented rents; the subject bought at 9.43 on below-market in-place rents and 7.93 at market rents; small multifamily fallbacks print 6.3-18.2 (higher GRMs for multifamily, never blind-comparable)

Subject (yellow) Sales comps (ink) Click any pin for its figures, a photo, and its source note.

Market evidence · sales (3 of 3)

Going-in cap rate

What going-in cap rate do investors pay for small income buildings like this?

Sort
subject photo2600-2604 N Booth St Subject
actual trade, bought Jan 26, 2026
mixed-use (3C+3R)67,868Jan 26, 2026$850,000$49,7255.85%-1.0
subject photo2600-2604 N Booth St Subject
value at market rents, $849,241
mixed-use (3C+3R)67,868value indicated$849,241$61,1457.19%6.21% to 7.47%1.0
comp listing photo2800 W Lincoln Ave (2800-2802)
turnkey bakery (~2,800 SF) + 3BR residence (building 4,586 SF)
mixed-use (retail over residential)24,586Feb 27, 2026$375,000$27,6387.37%6.36% to 7.65%1.0
comp listing photo800 E Chambers St
1 storefront commercial + 5 apartments (3BR, 2BR, 1BR, 1BR+den, studio); 4,626 SF, built 1905
mixed-use (retail over residential)64,626Jul 2, 2025$540,000$39,0437.23%6.24% to 7.51%1.0
3272-3274 N Holton St Weight 0.5
1 ground-floor commercial storefront + 2x 1BR apartments upstairs (each with private outdoor space) = 3 units (1 commercial + 2 residential). Shorewest print page: 'Total Number of Units: 3'. 1-car attached garage + 1 outside parking.
mixed-use (retail over residential)35,611Aug 28, 2026$150,000$18,83612.56%10.84% to 13.04%0.5
2568-2570 N Booth St Weight 0.5
2-bed (per assessor), duplex, assessor card: 4 bedrooms total
small multifamily (weighted fallback)22,398Jan 24, 2025$415,000$13,0143.14%2.71% to 3.26%0.5
2859-2861 N Booth St Weight 0.5
2 x 2-bed + 1-bed (per assessor), duplex + house, RETR 3 units
small multifamily (weighted fallback)33,529Jun 10, 2025$430,000$18,1344.22%3.64% to 4.38%0.5
3045-3047 N Booth St Weight 0.5
2-bed (per assessor), duplex + house, assessor card: 4 bedrooms total
small multifamily (weighted fallback)22,849Apr 11, 2025$399,900$19,2644.82%4.16% to 5.00%0.5
2330-2332 N Holton St Weight 0.5
2 x 2-bed (duplex)
small multifamily (weighted fallback)22,190Aug 22, 2025$241,000$21,7829.04%7.80% to 9.39%0.5

appraisal build-up (per subject appraisal): NOI = GPI x (1 - 5.72% vacancy - 37.2% operating costs) = GPI x 0.5708; cap = NOI / price; sensitivity shown at 35% and 45% operating costs. Net: mixed-use + small multifamily rows (strip-mall allowance unused - no retail-sale row survives the complete-data + documented-rent requirement; the retail rows that fit the price band lack published rents so no cap can be derived without invention) Weighted average: SUM(cap x weight) / SUM(weight) = 31.49 / 4.5 = 7.00.

Weight 1.0 = full comparable, 0.5 = half weight (unverified rent or different asset class).

5.9% - 7.5% going-in for a Riverwest 6-unit mixed-use (2025-2026 evidence). the subject prints 5.85% on seller in-place NOI and 7.19% derived (7.2% appraiser concluded) at market rents; the two documented-rent mixed-use trades derive 7.23% and 7.37% (35-45% operating costs band 6.25-7.66%). Small-multifamily derived caps 3.1-4.8% and the two estimate-basis rows (9.0%, 12.6%) are class/data artifacts, down-weighted 0.5

Subject (yellow) Sales comps (ink) Click any pin for its figures, a photo, and its source note.

Valuation

What the building is worth, piece by piece

2600-2604 N Booth St is really two businesses under one roof: three apartments and three shops. Apartments and shops sell at different rates, so the fair way to price the building is to price each half with its own kind of trade, then add the two answers together.

What each half earns at market

Apartments: $61,140 a year (Appraisal (Lingeman, Jan 12, 2026), p. 69). Shops: $45,980 a year (Appraisal (Lingeman, Jan 12, 2026), p. 86). Together: $107,120 a year.

  1. The apartments: buyers pay 7.74 to 9.72 times rent for this kind of building.

    The four Milwaukee trades with documented rent rolls set the band at 7.74 to 9.72 times rent. The table at the end of this chapter lists all four with your own trade, each row carrying its sources.

    Applying that band to the apartments' $61,140 of market rent: low $473,224 at 7.74 times, middle $519,690 at 8.5 times, high $594,281 at 9.72 times (the component calculation). The upper two include those mixed buildings' storefront income inside the multiplier, so they lean generous for a pure apartment half. That is why the middle of the band is used.

  2. The shops: priced by return, not by a rent multiple.

    Small Milwaukee mixed-use and retail trades of 2025 and 2026 change hands at 6.6% to 8.5% returns on their documented income (the county deed records behind the four trades). After market operating costs for this kind of building (37.2% of rent, Appraisal (Lingeman, Jan 12, 2026), p. 95) and a 5% vacancy allowance, the shops' $45,980 of rent supports $27,432 of net income: at an 8.5% return $322,726, at 7.5% $365,756, and at the 7.2% return the appraisal concluded (Appraisal (Lingeman, Jan 12, 2026), pp. 84-87) that is $380,995.

  3. The answer, piece by piece.
    Apartments
    Low
    $473,224
    Middle
    $519,690
    High
    $594,281
    Shops
    Low
    $322,726
    Middle
    $365,756
    High
    $380,995
    Whole building
    Low
    $795,949
    Middle
    $885,446
    High
    $975,276

    The purchase was $850,000 (County deed #11572508), which sits inside that range and just under the middle (the component calculation).

Two other ways to check the same answer

Whole-building multiples. Mixed buildings with a similar shop-to-apartment split changed hands at 7.74 to 9.72 times rent. On the building's $107,120 of market rent that is $829,109 to $1,041,206, middle $910,520 (the component calculation).

Straight return. Net income of $63,908 at the 7.2% to 8.5% return band is $751,856 to $887,608 (the component calculation).

All three routes land in the same neighborhood, roughly $751,856 to $1,041,206. Nothing in the range depends on a trade older than 2024.

The trades behind the bands

Your own trade and the four Milwaukee trades with documented rent rolls: every 2024 or later study-area trade that published a rent roll. The other 2024 or later trades published no rent roll, so they carry no GRM or cap rate. Sort any column; each row's story and sources open in its Details.

Sort
2600-2604 N Booth St Subject
3 apartments and 3 shops at today's rents
Jan 26, 2026$850,000$90,120/yr, In place - documented9.435.85%
2600-2604 N Booth St - at market rents (Pro Forma) Subject
the same trade measured at market rents
Jan 26, 2026$850,000$107,120/yr, At market - appraisal pro forma7.947.20%
2933-2935 N Weil St Direct comp
5 units with a documented rent roll
Oct 18, 2024$647,500$75,300/yr, In place - documented8.606.94%
comp listing photo800 E Chambers St Direct comp
storefront plus 5 apartments (same unit count as yours)
Jul 2, 2025$540,000$68,400/yr, In place - documented7.897.56%
comp listing photo2674 N Holton St (2674-2678) Direct comp
2 storefronts plus 3 apartments (your Holton corridor)
Feb 17, 2026$210,000$21,600/yr, In place - documented9.726.14%
comp listing photo2800 W Lincoln Ave (2800-2802) Direct comp
bakery plus residence (the closest class match)
Feb 27, 2026$375,000$48,420/yr, In place - documented7.747.70%

This table carries the four Milwaukee trades with documented rent rolls (every 2024 or later study-area trade that published one) plus your own trade measured twice. GRM is the sale price divided by one full year of rent at the basis shown. Cap rate is the yearly return on the price after 5% vacancy and 37.2% operating costs (Appraisal (Lingeman, Jan 12, 2026), p. 95). Your own trade is in the table twice: at today's rent and at market rent.

Subject (yellow) The four trades behind the bands (ink) Click any pin for its figures, a photo, and its sources.

Where you stand

Where you stand at these numbers

You paid $850,000 on Jan 26, 2026 ($141,667 per unit, $108.03 per SF) (County deed #11572508). Priced piece by piece at market rents, the building works out to $795,949 to $975,276 with a middle of $885,446, and the two cross-checks agree ($751,856 to $1,041,206) (the component calculation). On today's rent you bought at GRM 9.43; on market rent, GRM 7.94 (the rent roll and the county deed record). Recent mixed-use trades ran 7.74 to 9.72 times rent, so both of your numbers sit inside the market (the county deed records behind the four trades).

Value, piece by piece

$795,949-$975,276

Apartments at 7.74 to 9.72 times rent plus shops at a 7.2% to 8.5% return (the component calculation).

Middle of that range

$885,446

Against the $850,000 you paid (County deed #11572508).

Rent gap per year

$17,000

Worth about $139,000 of value at the same rates (the rent roll and the market-rent schedule).

The upside is the rent roll

At market rents the building grosses $107,120 a year (Appraisal (Lingeman, Jan 12, 2026), pp. 69, 86). In place it grosses $90,120 (apartments $50,340, shops $39,780) (Appraisal (Lingeman, Jan 12, 2026), p. 68). The gap is $17,000 a year: $10,800 on the apartments (Apt 1 and Apt 3 sit below market) and $6,200 on the shops (the acupuncture lease never repriced after the tenant expanded into 808 E Clarke St; that bay's potential is $22,400 a year at $14.00 per SF) (the rent roll and the market-rent schedule). Closing the gap is worth about $139,000 of value ($91,800 on the apartments at 8.5 times rent, $47,160 on the shops at a 7.85% return) (the component calculation).

The timing is in the leases: the bakery lease runs to Nov 30, 2026, the acupuncture lease to Jul 31, 2026, and the salon to Sep 30, 2027. The first two re-leases are the chance to price to market without turning a tenant over.

The building's condition is settled and strong: tall ceilings, rooftop decks on the two upper apartments, in-unit washer and dryer plus dishwasher in every apartment, and parking for about four cars off the alley. The gap is between what the units earn and what the evidence says they can earn, so the work that pays is the rent roll, not the exit.

Where everything sits

Comp map

Layers
Subject (yellow) Comps (ink) Click any pin for its figures, a photo, and its sources.

Every comp address on this site is on the map. Map data (c) OpenStreetMap contributors.

Appendix

Neighborhood context

Three groups of records informed the study but are not market comps for your building. They are kept here, labeled, so nothing is hidden and nothing distorts the tables above.

Traffic in the tables is shown as cars/day: AADT = annual average daily traffic, the average number of vehicles passing a WisDOT count station per day.

Transfers that were not market sales (6)

These changed hands on paper, not on the market. None is a priced trade:

  • 2556 N Booth St: The Dec 2024 transfer was a retitle to the owner's own company (county deed #11476285, quit claim, nothing recorded against the title). No market sale occurred; the $168,500 figure on the property record is an estimated value, not a price.
  • 2671-2679 N Holton St: The Apr 4, 2024 transfer was a gift (county deed #11410495, quit claim). The $162,500 figure on the property record is an estimated value, not a price.
  • 833 E Burleigh St: The Oct 23, 2024 transfer moved the building into the owner's own revocable trust (county deed #11459569). The $118,500 figure is an estimated value, not a price.
  • 831-833 W Burleigh St: The Jun 5, 2024 transfer was a family-gift land contract (county deed #11425227) with $0 recorded. The $70,400 figure exists only on the property record's sale line.
  • 400 E Burleigh St: Recorded Jan 14, 2025, but the deed conveys Mar 1, 2019 (county deed #11480607), before the 2024 window of this study.
  • 3271-3273 N Holton St: Recorded Jan 22, 2025, but the deed conveys Jul 1, 2019 (county deed #11480609), before the 2024 window of this study.
Residential alternates (5)

Just below the seven comps above; useful as brackets, not as anchors:

  • 2611 N Humboldt Blvd (3BR/1BA, 1,400 SF, $1,550/mo) (Trulia). Exact size match to your Apt 1/3 (1,400 SF) with a full 2026 lease cycle: listed May 2026 at $1,550 and removed Jun 10, 2026. Loses on the 3BR layout and the 1-bath cluster.
  • 2518 N Humboldt Blvd (2BR pair, 1,246 SF, $1,275/mo for the lower) (Zumper). Amenity floor bracket: on-site laundry only, no washer and dryer in the unit. The $1,275 lower is the only unit priced now (the $1,550 upper is no longer listed).
  • 2556 N Booth St upper duplex (2BR, 950 SF, $1,400/mo). Same street with porches, but marketed with deferred maintenance and no off-street parking: the quality-floor bracket. The $1,400 rent is the appraiser's Jan 2026 observation (Appraisal for 2600-2604 N Booth St (Steven Lingeman, MAI), effective Jan 12, 2026, pp. 60-61).
  • 3015-3015B N Pierce St (3BR pair, 888 and 1,650 SF, $1,395-$1,495/mo) (Zillow). Balcony and washer and dryer hookups (not in the unit); 3BR cross-type. Shows the size discount at 1,650 SF ($0.91/SF/mo).
  • 3314 N Buffum $845 / 3228 N Achilles $945 / 2846 N Holton $950 (2BR/1BA) (Zillow). A lower product tier that would drag the market read below your units' quality: the low anchor of the range.
Retail alternates (4)

Neighborhood retail records that did not make the seven, each with its reason:

  • 1947 N MLK Dr. Size conflict: the candidate row says 1,200 SF while the broker for-lease page says ~2,000 SF - $/SF unreliable ($28.00 vs $16.80 depending on which SF is true).
  • 3901-3925 N Richards St (Riverworks Commons). asking only (1,447 SF $14.00) - in-place rows outrank it; good first alternate for the acupuncture bay.
  • 4010 N Oakland Ave / 2514-2516 E Capitol Dr (Shorewood). out-of-market (Shorewood) and weaker use match than the picked Shorewood row.
  • 5312 W Vliet St / 1725A S 12th St / 2197 S Kinnickinnic Ave / 7911 W Becher St. out-of-market (Washington Heights / Lincoln Village / Bay View / Honey Creek) at 4-6.8 mi; 3 of 4 are asking-only.

Every row and figure block on this site carries its sources: the sources page.